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SPS Automation Middle East
20 - 21 September 2020 Dubai, UAE Register your interest

Conference Programme – Day 1

3rd September 2019

09:00 Registration
09:50
Chairman’s Opening Remarks & Welcome

Official Opening Keynotes

10:00 Keynote Guest Speaker Presentation - Saudi Arabia
Manufacturing excellence and future competitive advantage
- Competitive advantage in the age of the fourth industrial revolution
- Taking advantage of Industrial IoT, robotics and automation technology
- Managing the digital transformation effectively for success
Speaker: Abdallah Obeikan, CEO, Obeikan Group
10.15 Presentation:
Optimising industries, buildings and how technology has been an enabler 
- Digitalization is enabling optimization of energy use and diverse sources of energy in buildings, communities and industrial environments - Accelerating labour productivity and the role automation plays 
- New open platform technologies enabling system integrators benefit from digital transformation and offer state of the art solutions for the end-user 
Speaker: Aki Maenpaa, VP Service Manager, ABB
10:45
DELTA ELECTRONICS MASTERCLASS: Delta Electronics Industrial Automation Solutions 
Speaker: Mazen Suleiman, Regional Sales Manager, Middle East and Africa, Delta Electronics
11:05 BECKHOFF MASTERCLASS: PC-based control in automation
Speaker: Marcel Meier, Area Sales Manager, Beckhoff Automation
11:30 Panel Discussion of Industry Leaders:   
The growth and economics of digitalization of industries 
- Priority sectors enabling the shift and growth of the manufacturing sector
- Smart technology and future factories: challenges and opportunities
- Building a digital enterprise that is agile and competitive in a fast-paced tech world
- The data economy for automating industries of the future
Panelists:
Mohammed Majid, KPMG
Hatem ElMohandes, Regional Senior Leader, GE Digital 
Tulika Saxena, Associate Vice President, Business Advisory, Aranca
12:15 Keynote Presentation:  
A case study on what data and analytics and IIoT can do across sectors
- Hybrid applications (using cloud/edge) for as the optimal choice for conducting data analytics
- How to most effectively conduct data analysis and where to start?
- Determining what data should go the cloud for analysis and what should be analysed at the edge?
Speaker: Hatem ElMohandes, Regional Senior Leader, GE Digital 
12:45 Presentation:
The Increasing Importance of Lifelong Learning for Industry Specialists
Speaker: Majid Mneymneh, Regional Director, Pearson Online Learning Services - Middle East
13:15 PROCENTEC MASTERCLASS: Industry 4.Human
Jonathan Machin, Global Sales Manager, PROCENTEC
14:15 Panel Discussion: 
Industry Leaders in Building automation & Intelligent Systems 
- Digital transformation and digital building management: what changes are on the horizon
- BIM and Augmented reality: new assets to improve maintenance
- How do we integrate BIM and ioT into BMS systems to improve building operation management?
- How can we push energy efficiency technology and educate the private sector?
- How energy efficiency projects drive building innovation towards smart spaces and increase productivity
Panelists:
Alexander Kolpakov, Associate Director, Digital Project Delivery, AECOM
Stuart Harrison, Chief Executive Officer, EMRILL
Firas Obeido. Chief Technology Officer Smart Automation Energy

15:30 Industrial Internet of Things (IIoT) – Unlocking the real value amongst uncertainties
- Recent developments highlighting the ongoing evolution in the IIoT space
- Current challenges that are creating uncertainties and thus inhibiting the adoption
- Potential use cases that will maximize business opportunities
- Key strategies to embrace IIoT and capitalize on the opportunities that lie ahead
Speaker: Tulika Saxena, Associate Vice President, Business Advisory, Aranca
16:00 End of Day 1

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